The Source Bulk Foods Corporate website with eCommerce
Task
The Source Bulk Foods engaged Code Brewery as their digital partner following a recommendation from Haeday, who had been appointed to review the website and identify UX improvements aimed at increasing franchise enquiries and customer sales. Our role was to take over the existing website, implement the recommended improvements, and provide ongoing technical support.
Outcome
Code Brewery took over management of The Source Bulk Foods website and delivered a series of targeted improvements to both customer experience and commercial performance.
Key improvements included:
- Reduced clicks to add products to cart, streamlining the purchase path
- Improved mobile responsiveness and overall site load times
- Better product navigation to help users discover and purchase products more easily
- Enhanced store finder with closest store functionality for location-based browsing
- Payment gateway migration from Stripe to eWAY, reducing merchant fees
- Integration support with myWorks to improve operational efficiency
The Source Bulk Foods has since retained Code Brewery for ongoing maintenance, enhancements, and technical support.
Technology
WordPress, WooCommerce, myWorks, PHP, HTML5, CSS3, JavaScript, eWAY.
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